This was the first book I read on the Fall 2010 list; (mostly because it was the first advance I got) but I like reading business books and like to think I am a creative soul. So when the author of Craft, Inc. decided to write Creative, Inc., a business book for freelance creative types I was sold. Because of its target audience it is very funkily designed. I have read enough business books to see that the the content is pretty right on target. And of course, being as artistic and fun as they are, they put together a super cool stop motion trailer...enjoy!
Friday, August 27, 2010
Creative Inc. Stop Motion
This was the first book I read on the Fall 2010 list; (mostly because it was the first advance I got) but I like reading business books and like to think I am a creative soul. So when the author of Craft, Inc. decided to write Creative, Inc., a business book for freelance creative types I was sold. Because of its target audience it is very funkily designed. I have read enough business books to see that the the content is pretty right on target. And of course, being as artistic and fun as they are, they put together a super cool stop motion trailer...enjoy!
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